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Deb Bronson-McGrath
Deb Bronson-McGrath |
www.DiscoverTrueNorth.com Whether re-positioning
a $1.6 billion dollar company’s brand with award-winning
results, building a corporate university servicing five
separate education tracks and yielding an impressive ROI
within six months of launch, developing a sales model and
training program to support a client’s business objectives,
or helping a team reduce turnover by 12% in 12 months, Deb
Bronson-McGrath is a seasoned professional known for
achieving high-caliber results. Working with public and
private companies over the past 21 years, Deb’s working
style exemplifies a collaborative, dynamic approach to
overcoming challenges faced in the marketplace. A popular
choice for national and regional conferences, Deb has
addressed over 20,000 individuals in the last 15 years.
Public workshops and keynotes are first crafted, and then
presented in an engaging manner. Audience members easily
connect with Deb and leave sessions invigorated by the
refreshing, practical answers or methods they have learned.
After writing a weekly column for the LA Times (OC
edition) for 15 months, Deb has written a variety of
instructional materials including; manuals, training guides,
job aids, and over fifty business courses focusing on
leadership, sales, marketing, training the trainer, and
customer service. She has overseen the instructional design
process (from needs-analysis, curriculum development, metric
scorecards and other performance improvement initiatives)
for ninety-plus corporate university sessions.
Having held positions ranging from Receptionist to
Occupancy Troubleshooter, Director of Marketing & Training,
Performance Consultant, Professional Speaker, Vice-President
of Operations, Vice-President of Marketing & Organizational
Development and most recently, a partner and CEO of Discover
True North – Deb’s knowledge is tempered by experience, her
skill is qualified by results, and her reputation for
excellence is balanced by a passionate drive to personally
make a positive difference. |